Pat Horne

Questioner
DISC Type : c

Financial Representative at Northwestern Mutual

Pewaukee, Wisconsin, United States

Overview

Pat Horne is a Financial Advisor at Northwestern Mutual, where he provides expert guidance for a lifetime of financial security. He holds CLU® and ChFC® designations and earned a Bachelor of Business Administration from Carroll University. He specializes in creating comprehensive financial plans for individuals, families, and businesses.

Pat is passionate about community involvement and has a special focus on helping families of individuals with special needs navigate their unique financial challenges. In 2020, he was recognized by the United Performing Arts Fund as the "Volunteer of the Year, Fundraising" for his significant contributions.

He is a member of Northwestern Mutuals Special Steps program, which is dedicated to providing financial services for families of individuals with special needs.

Personality Overview

Cautious & Analytical

Not Easily Convinced

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They prefer to do thorough analysis of any situation.

Topics They Care About

Special Needs Planning
He is a member of Northwestern Mutual's Special Steps program, which is dedicated to assisting families with special needs children with their financial security.
Financial Security
His stated mission is to help clients achieve financial security by identifying goals and suggesting solutions to help implement and reach them over the long term.
Market Commentary
He frequently posts market analysis from Northwestern Mutual's Chief Investment Officer, covering topics like inflation, the labor market, and Federal Reserve policies.

Media Appearances

Patrick T. Horne, Financial Advisor – Waukesha, WI. Featured in Northwestern Mutual

See Now

Work History

1981
Financial Representative at Northwestern Mutual

Education

1977 - 1979
Bachelor of Business Administration - BBA from Carroll University
1975 - 1977
Associate's degree from Concordia University-Wisconsin

More Information

Social Presence :

Prographics :

Exp : 45 Location : Pewaukee, Wisconsin, United States Job Level : Junior Designation : Financial Representative at Northwestern Mutual
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Insights For Selling To Pat

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pat is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Pat

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Pat move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Pat take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Pat

Personality Compatibility


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