Patrice Stephens-Sobers BA (Hons)

Questioner
DISC Type : c

Social Media Lead at Towards

United Kingdom

Overview

Patrice Stephens-Sobers is a community developer and communications strategist with over a decade of experience supporting more than 120 brands. She founded Pink Ship Ltd, an international creative studio specializing in beauty and beauty tech. Colleagues and clients describe her as "professional" and "amazing".

Patrice is a vocal advocate for working parents and Black female entrepreneurs, sharing her experiences to foster supportive communities. She is a mother who runs her business remotely alongside her husband, balancing professional demands with family life in Toronto and the UK.

Her insights on entrepreneurship and the challenges for working mothers have been featured in major publications, including The Guardian and HuffPost.

Personality Overview

Cautious & Analytical

Systematic

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Community Development
Her core focus is helping mission-led organizations and creators build stronger, lasting communities through her work and her learning space, The CSS World.
Beauty & Tech
Her creative studio, Pink Ship Ltd, specializes in the beauty and beauty tech industries, indicating deep expertise and passion for this sector.
Supporting Entrepreneurs
She speaks publicly about funding disparities for Black female founders and actively supports mentorship platforms to help new entrepreneurs connect and grow.

Media Appearances

Patrice has no verified media appearances

Work History

7-2025
Social Media Lead at Towards
5-2024 - 5-2025
Social Media Lead at J Browne Construction Co. Ltd
4-2020 - 4-2024
Head of Social Media and Digital Marketing at Pink Ship Ltd
10-2018 - 4-2020
Senior Social Media and Digital Marketing Lead at Pink Ship Ltd
10-2015 - 12-2018
Founding Marketing Manager at Pink Ship Ltd

Education

2011 - 2015
Bachelor of Arts (B.A.) from Middlesex University
2013 - 2013
Public Relations Planning and Management from California State University-Sacramento

More Information

Social Presence :

Prographics :

Exp : 11 Location : United Kingdom Job Level : Mid-senior Designation : Social Media Lead at Towards
URL has been copied!

Insights For Selling To Patrice

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patrice is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Patrice

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Patrice move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Patrice take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Patrice

Personality Compatibility


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