Patrick Grogan

Inquirer
DISC Type : dc

Commercial Strategy Consultant & Fractional Executive at Cascades Strategic Management LLC.

El Cerrito, California, United States

Overview

Patrick Grogan is a commercialization executive with over 20 years of experience in life sciences and diagnostics. He specializes in go-to-market strategy for molecular diagnostics and liquid biopsy products, holding an MBA from Saint Marys College of California and expertise in development under FDA design control.

Having earned his science degree from the University of Galway in Ireland, Patrick later moved to California for his MBA. He has since established his career within the Bay Areas vibrant life sciences and diagnostics industry, working with both startups and large corporations.

He co-authored a publication on using a semiconductor biochip for the multiplexed identification and genotyping of infectious agents.

Personality Overview

Upfront

Hard To Convince

Demanding

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Cancer Early Detection
Focuses on the commercial strategy for multi-cancer early detection (MCED) tests, particularly next-generation proteomics-based liquid biopsy platforms.
Commercializing Science
Passionate about translating disruptive scientific innovation into commercial success for diagnostics and life science companies, from startups to Fortune 500s.
Genomics & Proteomics
Follows how advancements in proteomics and improvements in signal-to-noise are creating new opportunities for plasma biomarker discovery and diagnostics.

Media Appearances

Patrick has no verified media appearances

Work History

11-2022
Commercial Strategy Consultant & Fractional Executive at Cascades Strategic Management LLC.
2-2024 - 11-2025
Fractional Vice President - Commercial Development at Novelna
2-2022 - 11-2022
Vice President Commercial Development at Cepheid
1-2015 - 2-2022
Senior Vice President Commercial Development at InSilixa Inc.
7-2013 - 10-2020
Principal Consultant at Cascades Strategic Management

Education

Bachelor of Science - BS from University of Galway
MBA from Saint Mary's College of California

More Information

Social Presence :

Prographics :

Exp : 12 Location : El Cerrito, California, United States Job Level : Mid-senior Designation : Commercial Strategy Consultant & Fractional Executive at Cascades Strategic Management LLC.
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Insights For Selling To Patrick

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Tell them that you are there to help them create visible impact within their organization
  • Be crisp while making the pitch

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Avoid long winding pitches, stay objective
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patrick is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Patrick

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Patrick move?

  • Their decision making speed is somewhere in the middle.
  • Can Patrick take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Patrick

Personality Compatibility


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