Patrick McCarthy

Energizer
DISC Type : I

Head of Research Services at Roots Research

London Area, United Kingdom

Overview

Patrick is the Head of Research Services at Roots Research, bringing over 25 years of experience in research operations. A graduate of the University of Leeds, he is an expert in research methodologies, sampling, and data collection. Colleagues often describe him as forward-thinking, solutions-based, and creative.

He is renowned for solving seemingly impossible sampling challenges, consistently delivering complex projects on time and within budget.

Personality Overview

Imaginative

Believer

Informal

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

Research Operations
With over 25 years in the field, he has deep expertise in managing suppliers, client services, and end-to-end research project execution.
Complex Sampling
Peers highlight his creative approach and unparalleled knowledge of online survey sources, enabling him to solve the most difficult sampling challenges.
Client Services
He leads the client services team and is praised for his solutions-based approach and commitment to building trusting, high-quality customer relationships.

Media Appearances

Patrick has no verified media appearances

Work History

9-2022
Head of Research Services at Roots Research
5-2018 - 10-2019
Operations Director at delineate.
5-2011 - 7-2017
Online Operations Director at ICM Direct
1-2007 - 2-2011
Director Client Services at Research Now
1-2001 - 12-2006
Associate Director at Ipsos MORI

Education

Bachelor of Arts - BA from University of Leeds

More Information

Social Presence :

Prographics :

Exp : 20 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Head of Research Services at Roots Research
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Insights For Selling To Patrick

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Do some small talk, ask them how things are going on their side
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t assume a yes just because they have not said no
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patrick is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Patrick

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Patrick move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Patrick take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Patrick

Personality Compatibility


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