Paul Bindels
Login to view DISC.Paul Bindels is the Demand Team Lead at Dapper, where he has grown from an intern to leading the demand team. Educated at Rotterdam School of Management, he specializes in B2B marketing, demand generation, and people development, with a focus on challenging conventional marketing strategies.
Outside of his professional life, Paul is an avid boulderer and has a keen interest in good food and craft beer. He has also openly shared his personal journey of overcoming significant challenges, highlighting his resilience and determination.
He has conceptualized "ROIdeas" as a new framework to measure the creative and memorable aspects of marketing beyond traditional ROI.
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