Paul Evans
Login to view DISC.Paul is the Founder and Chief Positioning Engineer at V2RSION, an AI-powered positioning engineering studio. With over 20 years of global leadership experience with brands like Microsoft and Nike, and a background from the University of Cambridge, he specializes in GTM strategy and marketing innovation.
Outside of work, Paul is an active runner who enjoys preparing for events like 10k races. He is a strong believer in the power of teamwork, asserting that healthy conflict is the foundation of high performance and that one should always seek to work with people smarter than themselves.
He is pioneering the concept of "Positioning Engineering, " which treats a companys market position like software that needs continuous updates for the AI era.
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