Paul Greenberg in

Paul Greenberg

Login to view DISC.
Co-Founder and Chief Customer Officer at Playaz Productions Network
📍 Washington DC-Baltimore Area, United States

Paul Greenberg is the founder and Managing Principal of The 56 Group, where he focuses on customer-facing strategies. Widely known as the "Godfather of CRM," he authored "CRM at the Speed of Light," considered the industrys bible. He attended Northwestern University and people often describe him as approachable, practical, and a thought leader.

Read the full overview →
Experience
32 Years
Current Role
Co-Founder and Chief Customer Officer
Job Level
Leadership
Location
Washington DC-Baltimore Area, United States
Personality Overview

How Paul shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Paul cares about

Customer Engagement
This is the core focus of his advisory firm and the central theme of his book, "The Commonwealth of Self-Interest: Business Success Through Customer Engagement."
Social CRM
He is a pioneer of Social CRM, defining it as engaging customers in a collaborative conversation to provide mutual value in a trusted and transparent environment.
+4 more topics Login to view topics
Career

Work history

10-2022
Co-Founder and Chief Customer Officer
Playaz Productions Network
1-2017 - 4-2025
Member, Executive Board of Advisors
SEAT - Sports & Entertainment Alliance in Technology
1-2008 - 4-2025
Member
Enterprise Irregulars
2005 - 2013
Chief Customer Officer
BPT Partners, LLC
8-2002
Managing Principal
The 56 Group, LLC
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1967 - 1971
B.S.
Northwestern University
1964 - 1967
General Studies
East Meadow High School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Chris Page
Chris Page
Founder, President and Chief Executive Officer
Laurus Global Equity Management
 Ben Cook
Ben Cook
Senior Director, AI GTM Strategy and Transformation
SentinelOne
 Yatharth Gupta
Yatharth Gupta
Lead Software Engineer
Spinny
 Andrei Leonte
Andrei Leonte
Sr. Solutions Engineer - EMEA Channel
SentinelOne
Unlock the full playbookSee exactly how to sell to Paul. Free, 10 seconds.