Paul Lieberman

Collaborator
DISC Type : is

President at Flex Marketing Group

New York, New York, United States

Overview

Paul Lieberman is the President of Flex Marketing Group, where he has driven strategic growth for over 17 years. With a BA from New York University, he has sourced hundreds of millions in revenue by building transformative partnerships. Colleagues describe him as hard-working, sharp, and a legend in online strategy.

His professional journey began in the music industry, with promotion roles at major labels like Epic Records and V2 Records. This background provides him with a unique and diverse perspective on marketing and consumer engagement, which he now applies to the digital landscape.

Paul successfully transitioned his career from music promotions to become a leading executive in the digital marketing space.

Personality Overview

Example Driven

Good Listener

Appreciative

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  They are more likely to opt for solutions that are proven in the market. Scenarios where both sides can come out as winners appeal to them greatly.

Topics They Care About

Strategic Growth
His focus for 17 years has been on driving strategic growth and streamlining operations for his company's network of publishers and advertisers.
Digital Marketing
He is considered an expert in online marketing, particularly in email strategies, list management, and driving traffic to offers.
Deal Sourcing
His role has been instrumental in sourcing and securing lucrative deals, directly contributing to hundreds of millions in revenue for the company.

Media Appearances

Paul Lieberman - Flex Marketing Group. Featured in Flex Marketing Group (official website)

See Now

Work History

4-2008
President at Flex Marketing Group
1-2007 - 10-2007
Promotions at Epic Records
2006 - 2006
National Promotion Coordinator at V2 Records

Education

2002 - 2006
BA from New York University

More Information

Social Presence :

Prographics :

Exp : 19 Location : New York, New York, United States Job Level : N/A Designation : President at Flex Marketing Group
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Insights For Selling To Paul

During A Call Or A Meeting

DO's

  • Summarize the key points at the end of the conversation
  • If possible, involve their colleagues in the sales process
  • Show them how they look good by making this decision

DONT's

  • Don’t get into excessive details unless prompted
  • Don’t give the impression of being unproven or risky
  • Avoid unnecessary confrontation if it arises incidentally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paul is

  • Relationships can sway their decisions, followed by the low risk and the presence of good evidence.
  • Will you ever get a clear answer from Paul

  • They are diplomatic when needed and rarely say no directly.

Insights For Deal Planning

    How fast (or slow) will Paul move?

  • Even if they are engaged and friendly, they can take their time to make decisions.
  • Can Paul take some risk or not?

  • They probably won’t put a lot at risk.

You And Paul

Personality Compatibility


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