John Insko

Energizer
DISC Type : I

Chief Commercial Officer (CCO) at GE Healthcare Digital

York County, Maine, United States

Overview

As Chief Commercial Officer for GE Healthcare Digital, John Insko leads the commercial strategy for digital solutions in the Americas. He has a deep background in the global software industry and holds a Bachelors degree in Finance from the University of Denver, focusing on helping clients improve business decisions.

He is passionate about driving profitable business through a deeply collaborative approach with customers to achieve mutual success and better outcomes.

Personality Overview

Believer

Full Of Energy

Imaginative

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are always positive and upbeat, so take their promises with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

AI in Radiology
He actively promotes GE HealthCare's latest AI-driven radiology solutions and speaks on how they can empower clinicians and transform patient care.
Digital Health Solutions
His role centers on providing digital solutions for radiology and cardiology through platforms like Edison, aiming to improve clinical outcomes.
Go-to-Market Strategy
His background highlights extensive experience in sales leadership, go-to-market strategy, and driving growth for enterprise software solutions.

Media Appearances

John Insko, Chief Commercial Officer at GE HealthCare .... Featured in Instagram

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John Insko, CCO, and Mike Hamilton, President of GE HealthCare .... Featured in YouTube

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John Insko, Chief Commercial Officer at GE HealthCare explores the digital trends. Featured in Facebook

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Work History

6-2021
Chief Commercial Officer (CCO) at GE Healthcare Digital
3-2020 - 6-2021
VP GE Healthcare Digital at GE Healthcare
6-2018 - 3-2020
Chief Commercial Officer-GE Digital Americas at General Electric
1-2017 - 3-2020
Vice President Enterprise Sales at GE Digital
11-2014 - 6-2018
Global Sales Strategy and Operations Leader at General Electric

Education

1980 - 1984
Bachelor's degree from University of Denver

More Information

Social Presence :

Prographics :

Exp : 27 Location : York County, Maine, United States Job Level : Leadership Designation : Chief Commercial Officer (CCO) at GE Healthcare Digital
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Talk about their team and how your product will help them do things better and easier
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t be too formal, focus on building comfort and trust
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from John

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can John take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And John

Personality Compatibility


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