Paula Kaufman

Captain
DISC Type : DS

Global Head of Product Marketing at eBay, Senior Director at eBay

San Francisco Bay Area, United States

Overview

Paula has no verified overview

Personality Overview

Dynamic But Sincere

Decisive But Calm

Long-Term Thinker

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Paula has no verified topics they care about

Media Appearances

Paula has no verified media appearances

Work History

2-2024
Global Head of Product Marketing at eBay, Senior Director at eBay
9-2023 - 1-2024
Global Ads Product Marketing and Product Success & Insights, Senior Director at eBay
1-2022 - 1-2023
Facebook for Business, Ads & Commerce at Meta
10-2021 - 1-2023
Instagram and Facebook Global Go-to-market Ads Solutions at Meta
1-2021 - 6-2021
Facebook Monetization and Ads + Organic Small Business Growth at Meta

Education

Master of Business Administration (MBA) from Northwestern University - Kellogg School of Management
Master of Business Administration (MBA) from London Business School

More Information

Social Presence :

Prographics :

Exp : 24 Location : San Francisco Bay Area, United States Job Level : Senior Designation : Global Head of Product Marketing at eBay, Senior Director at eBay
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Insights For Selling To Paula

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paula is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Paula

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Paula move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Paula take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Paula

Personality Compatibility


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