Paula is a digital strategy expert at AbbVie, focusing on customer engagement and technological solutions for the pharmaceutical industry in Canada and Latin America. She holds an MBA from USP/Esalq and is recognized by colleagues as being "brilliant, " "agile, " and "strategic. "
Passionate about connecting business and technology, Paula once took a career break to study Computer Science in New York, enhancing her technical skills. This journey reflects her dedication to continuous personal and professional development, bridging diverse fields of knowledge.
Uniquely, she began her career as a Nutritionist, having graduated from the Universidade Federal de Santa Catarina before pivoting to digital transformation.
Read the full overview →They prefer to be the ones controlling the conversation or defining the terms. More than the product, they care about the impact of the product. They respond better to strong and respectful interactions.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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