Pedro Caria

Planner
DISC Type : Sc

Chief Executive Officer & Board Member at People to People

Lisboa, Lisbon, Portugal

Overview

Pedro Caria is the CEO and a Board Member at People to People, a certified Salesforce strategic consulting partner. His leadership is centered on driving innovation and sustainable growth with a human-centric approach. His background includes senior sales and commercial director roles at Glintt and Noesis, and people often describe him as proactive, dedicated, and a helpful leader.

He leads a company that, in its first year, was recognized as one of the top tech companies in Portugal for work-life balance.

Personality Overview

Deliberate

Disciplined

Slower Adopter

They are always well-planned and adopt a systematic approach.  Being observant comes to them naturally. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Salesforce Ecosystem
As CEO of a Salesforce Partner, he is deeply invested in delivering impactful projects across the entire product suite, from Sales and Service Cloud to Tableau and MuleSoft.
Company Culture
He proudly promotes his company's recognition for excellent work-life balance, believing that people with equilibrium and energy are the key to delivering the best results.
Digital Transformation
He follows major industry trends, noting that AI, data, and automation are fundamentally reconfiguring business models and the customer experience at an unprecedented speed.

Media Appearances

Pedro has no verified media appearances

Work History

5-2025
Chief Executive Officer & Board Member at People to People
12-2024 - 5-2025
Chief Commercial Officer (CCO) at Glintt Global
10-2022 - 12-2024
Senior Director at Noesis
1-2021 - 12-2024
Sales Director Portugal & USA at Noesis
1-2018 - 1-2021
Sales Director - Corporate Accounts at Noesis

Education

9-2024 - 9-2024
Leading High-Performance Teams Program from IMD
2017 - 2017
Post-Graduation from Católica Lisbon School of Business and Economics

More Information

Social Presence :

Prographics :

Exp : N/A Location : Lisboa, Lisbon, Portugal Job Level : N/A Designation : Chief Executive Officer & Board Member at People to People
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Insights For Selling To Pedro

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Be firm in your communication and stay in control

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pedro is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Pedro

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Pedro move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Pedro take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Pedro

Personality Compatibility


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