Pelle Kil, OLY

Sharpshooter
DISC Type : DC

Global Marketing Manager E-Bikes | Giant Group 巨大集團 at Giant Group 巨大集團

Almere, Flevoland, Nederland, Netherlands

Overview

Pelle is a global marketing leader with over 20 years of experience driving brand strategy and product launches for companies like Giant Group and Shimano. He translates his deep industry knowledge into strong commercial execution for sports, retail, and consumer goods. His background includes a Bachelor of Applied Science and a Digital Marketing Expert certification.

Pelle possesses a unique background as a former professional cyclist, bringing firsthand athletic experience to his marketing career. This passion for sports is a clear driver in his professional life, having focused heavily on the mobility and sporting goods sectors.

He is an Olympian, having represented the Netherlands in the team time trial cycling event at the 1992 Summer Olympics in Barcelona.

Personality Overview

Rigorous & Demanding

Thorough Evaluator

Fast But Analytical

They are very proud of what they do.  More than the product, they care about the effectiveness of the product. They are not focused on building rapport and relationships.

Topics They Care About

Global Brand Strategy
He has over two decades of experience creating and executing global marketing strategies for major brands like Shimano and Giant Group.
Go-to-Market Execution
His professional summary highlights his expertise in GTM leadership, product launches, and translating brand strategy into commercial performance.
E-Bike Industry
He served as the Global Marketing Manager for E-Bikes at Giant Group, a leading company in the cycling and mobility space.

Media Appearances

Pelle has no verified media appearances

Work History

10-2018
Global Marketing Manager E-Bikes | Giant Group 巨大集團 at Giant Group 巨大集團
12-2017 - 9-2018
New Business Development and Partnerships at Mükava North America Inc.
8-2017 - 7-2018
Senior Category Manager | Health at Holland & Barrett
10-2016 - 11-2017
Senior Product Manager | Personal Care at Glen Dimplex
3-2013 - 10-2016
Brand Manager at Shimano Europe Group

Education

2019 - 2019
Digital Marketing Expert from College of MultiMedia
9-2003 - 9-2008
Bachelor of Applied Science from Rotterdam University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 21 Location : Almere, Flevoland, Nederland, Netherlands Job Level : Middle Designation : Global Marketing Manager E-Bikes | Giant Group 巨大集團 at Giant Group 巨大集團
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Insights For Selling To Pelle

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don't try too hard to forge relationships with them
  • Don’t take too much time in sending them information if they ask for any
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pelle is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Pelle

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Pelle move?

  • They can take decisions very fast if you manage to convince them.
  • Can Pelle take some risk or not?

  • The risks don’t matter much to them.

You And Pelle

Personality Compatibility


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