Pernelle Krogh
Enigma · DISC type cidPernelle Krogh is the Chief Marketing Officer at IKEA Denmark, with over two decades of experience in brand positioning, media strategy, and consumer insights. She focuses on maximizing marketing effectiveness and has led major projects like the IKEA Family CRM implementation. Pernelle studied at Reklameskolen, the School of Advertising in Copenhagen.
She was instrumental in the award-shortlisted "IKEA KØBENHAVN" campaign, which involved furnishing small public spaces around Copenhagen in 1: 1 scale to demonstrate space-saving solutions.
Read the full overview →How Pernelle shows up
They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing
Topics Pernelle cares about
Work history
Media appearances
DISC profile (public)
Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
Other IKEA Employees
Explore more public profiles from related professionals.
More profiles
Discover additional public profiles from our index.
Search more profiles
Looking for someone else? Search here for anyone.