Peter De Jong

Commander
DISC Type : D

Strategic Business Consultant at PdJ Consulting B.V.

Netherlands

Overview

Peter is a senior business leader with over 20 years of global experience in IP monetization and strategic growth for the STM publishing, healthcare, and educational technology sectors. A graduate of Leiden University, he specializes in leading digital transformation and building high-performing commercial teams to expand market share.

He has a keen interest in the intersection of technology, information, and trust, particularly how AI is changing information consumption. His reading interests include modern literature, as evidenced by his reflections on novels by authors like Ian McEwan and their relevance to current technological questions.

Unique fact: In a previous role, Peter once considered himself an SEO expert, long before AI became the central topic in digital content strategy.

Personality Overview

Very Quick

Impact-Driven

Risk-Taker

They do not care very much about building rapport or relationships.  They are less concerned about the product and more about its potential impact. They put a lot of effort into ensuring personal success.

Topics They Care About

AI in Healthcare
He frequently posts about the role of AI in health information, questioning who ensures quality and trust as chatbots become a primary source for medical answers.
IP Monetization
A core expertise highlighted in his professional summary, focusing on creating value from intellectual property in publishing, healthcare, and ed-tech.
Digital Transformation
His consulting work focuses on guiding organizations through digital and AI-driven market disruptions, optimizing business models for the new landscape.

Media Appearances

Peter has no verified media appearances

Work History

9-2025
Strategic Business Consultant at PdJ Consulting B.V.
6-2020 - 8-2025
Senior Director Global Health, Corporate Sales at Wiley
9-2018 - 5-2020
Director, Corporate Sales, APAC at Wiley
9-2015 - 9-2018
Pharma Sales Director, APAC at Elsevier
9-2010 - 9-2015
Pharma Solutions Director, EMEALA & APAC at Elsevier

Education

8-1987 - 8-1994
Master of Arts from Leiden University
1981 - 1987
Education details unavailable from Gemini Ridderkerk

More Information

Social Presence :

Prographics :

Exp : 29 Location : Netherlands Job Level : Senior Designation : Strategic Business Consultant at PdJ Consulting B.V.
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Insights For Selling To Peter

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Be respectful but crisp
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Peter is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Peter

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Peter move?

  • If convinced, they can reach decisions quite fast.
  • Can Peter take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Peter

Personality Compatibility


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