Peter Muller

Critic
DISC Type : C

Director Advanced Analytics at adidas

Nuremberg, Bavaria, Germany

Overview

Peter is the Director of Advanced Analytics at adidas, where he has progressed through several roles. He holds both a Bachelors and Masters degree from the University of Twente and is certified in Alteryx and Tableau. Colleagues describe him as having strategic clarity and execution excellence.

Based on his activities, he appears to be a football enthusiast, specifically showing support for AFC Ajax, a team sponsored by adidas. His interests also include the automotive brand Audi.

He has built his entire post-consulting career within the Advanced Analytics department at adidas, rising from Manager to Director.

Personality Overview

Information Seeker

Negotiator

Critic

They don’t appreciate bells and whistles unless backed by data.  They prefer to analyze logically and value objective facts over emotions. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Advanced Analytics
His entire career at adidas has been dedicated to this field, progressing from Manager to Senior Manager and now Director, showing deep expertise and commitment.
Data Science Talent
He actively shares job openings for Data Scientists on his team, indicating a focus on acquiring and mentoring talent to solve key business challenges.
Supply Chain Optimization
He is hiring data scientists specifically to tackle challenges related to optimizing the supply chain and wholesale business for adidas.

Media Appearances

Peter has no verified media appearances

Work History

5-2022
Director Advanced Analytics at adidas
11-2020 - 5-2022
Senior Manager Advanced Analytics at adidas
5-2018 - 11-2020
Manager Advanced Analytics at adidas
10-2014 - 1-2017
Business Intelligence Consultant at Infotopics
9-2007 - 10-2014
ICT Operator at University of Twente

Education

2012 - 2014
Master of Science (MSc) from University of Twente
2006 - 2012
Bachelor of Science (BSc) from University of Twente

More Information

Social Presence :

Prographics :

Exp : 16 Location : Nuremberg, Bavaria, Germany Job Level : Mid-senior Designation : Director Advanced Analytics at adidas
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Insights For Selling To Peter

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Tell them what ROI they can expect

DONT's

  • Don’t try too hard to build a relationship with them
  • Don't give superficial answers, they are easily rattled by them
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Peter is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Peter

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Peter move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Peter take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Peter

Personality Compatibility


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