Phil Alape

Examiner
DISC Type : cs

Founder & CEO at The Demo Forum

San Francisco, California, United States

Overview

Phil Alape is the Founder and CEO of The Demo Forum and The Cybersymposium Program, where he develops video-intensive resources to help cybersecurity professionals make technology purchasing decisions. He studied English literature at the University of Connecticut, and colleagues describe him as a "marketing guru" and "skilled CEO" with strong product vision.

He has a keen focus on leveraging "reality based video" as a force multiplier to innovate information delivery throughout the tech supply chain, outperforming traditional methods.

Personality Overview

Late Adopter

Overcautious

Status Quo Seeker

They do not like taking risks at all and go for proven options in the end.  The only way to convince them is by showing them examples and ample proof. They are always well-planned and adopt a systematic approach.

Topics They Care About

Video for Sales
His career is centered on creating video platforms, first at Vsolay and now The Demo Forum, specifically designed to support and enable sales in technology verticals.
Cybersecurity Decisions
His company, The Demo Forum, is purpose-built to provide cybersecurity professionals with vendor demos and expert insights to inform their technology purchasing decisions.
Channel Enablement
A core aspect of his video platform is enabling the easy delivery of large volumes of information down through the supply chain to the end market.

Media Appearances

Phil has no verified media appearances

Work History

11-2020
Founder & CEO at The Demo Forum
6-2007
VP Business Development | Founder at Point Marketing / Vsolay

Education

English literature from University of Connecticut

More Information

Social Presence :

Prographics :

Exp : 18 Location : San Francisco, California, United States Job Level : Leadership Designation : Founder & CEO at The Demo Forum
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Insights For Selling To Phil

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Phil is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Phil

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Phil move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Phil take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Phil

Personality Compatibility


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