Phillip Moorman in

Phillip Moorman

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Chief Executive Officer at Shogun
📍 San Diego, California, United States

Phillip Moorman is the CEO of Shogun, drawing on firsthand experience as an ecommerce entrepreneur who built a clothing brand from his college dorm. He holds a Bachelor of Science from The Ohio State Universitys Fisher College of Business. Colleagues have described him as being sharp and technical.

Outside of his executive role, Phillip channels the lessons from his past as an avid skateboarder, applying a risk-taking and persistent mindset to his business strategies. He started by selling shirts across the US, UK, and Australia, connecting with a diverse audience of UFC fighters and rock bands.

He learned the value of ecommerce by building his own successful clothing brand before creating software for other merchants.

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Experience
7 Years
Current Role
Chief Executive Officer
Job Level
Leadership
Location
San Diego, California, United States
Personality Overview

How Phillip shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Phillip cares about

Ecommerce Experimentation
He is a strong advocate for A/B testing and data-driven decisions over intuition, recently launching a price testing feature to empower merchants to optimize revenue.
Entrepreneurial Mindset
He began his career by launching his own clothing brand and often relates the lessons learned from skateboarding to taking calculated risks in business.
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Career

Work history

9-2025
Chief Executive Officer
Shogun
11-2024 - 9-2025
Chief Operating Officer
Shogun
9-2023 - 11-2024
VP, Marketing
Shogun
12-2017 - 10-2019
Head of Marketing
Sourcify
1-2017 - 12-2017
Growth Marketer
StockTwits
In the press

Media appearances

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Education
2008 - 2012
Bachelor of Science
The Ohio State University, Fisher College of Business
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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