Pierre Assémat

Observer
DISC Type : ci

Responsable de projets éditoriaux et de développement ; euronews Academy ; at Euronews

Greater Lyon Area, France

Overview

Pierre Assémat is a senior journalist and Head of Editorial Projects and Development at Euronews. He specializes in Mobile Journalism (MOJO) and DALET workflows, leading the implementation of new systems and setting up international newsrooms. He also serves as a trainer for the Euronews Academy.

Outside of his professional life, Pierre is a cinema enthusiast, a self-described "TV junkie, " and an exhilarated father. His passion for sports is highlighted by his membership in the International Sports Press Association (AIPS) and the Union of Sports Journalists in France (UJSF).

Unique fact: Pierre is a proud member of two prestigious sports journalism associations, AIPS and UJSF.

Personality Overview

Example Seeker

Curious

Assertive

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Mobile Journalism
An expert and trainer in Mobile Journalism (MOJO), he actively works as a MOJO specialist and instructor for the Euronews Academy.
Broadcast Technology
He is an expert in the DALET workflow, having led the implementation of the new DALET PYRAMID system for Euronews' central newsroom.
Editorial Development
He is responsible for editorial projects and development at Euronews, including the establishment of several franchised international newsrooms.

Media Appearances

Pierre Assémat - Euronews.com. Featured in Euronews

See Now

Work History

1-2021
Responsable de projets éditoriaux et de développement ; euronews Academy ; at Euronews
10-2020 - 12-2024
Intervenant Masterclass Video, Editing and Mobile Journalism at MBA Spécialisé Communication et Marketing Stratégique - EFAP
9-2020 - 9-2020
Aide au lancement Euronews Georgia, formations MOJO + accompagnement reporters et workflow liaison at Euronews Georgia
9-2019 - 10-2019
Lancement Euronews Albania, formations MOJO, newsroom, Live Shows et workflow liaison at Euronews Albania
6-2018 - 9-2021
Secrétaire général du Comité social et économique at Euronews

Education

1997 - 1999
JANICOM (LYON) from ISCOM

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Lyon Area, France Job Level : Junior Designation : Responsable de projets éditoriaux et de développement ; euronews Academy ; at Euronews
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Insights For Selling To Pierre

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Focus on immediate action-items rather than the larger goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pierre is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Pierre

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Pierre move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Pierre take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Pierre

Personality Compatibility


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