PJ Gupta in

PJ Gupta

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Founder at Checkbook
📍 San Francisco, California, United States

PJ Gupta is a serial entrepreneur and the Founder of Checkbook, aiming to modernize business payments. With deep expertise from his time as Chief Network Architect at VISA, he is passionate about improving payment efficiency. His colleagues have described him as an adaptable, capable, and outstanding leader. He holds both a BS and MS from The Ohio State University.

Originally from India, PJ has a global background, having lived in Belgium and worked in Tokyo before settling in Silicon Valley. He is driven by a passion for solving persistent problems in inefficient markets, a trait that has defined his entrepreneurial journey across multiple successful ventures over the past two decades.

Unique fact: He holds a patent for a method that determines an individuals credit score and worthiness by analyzing their social network graph.

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Experience
33 Years
Current Role
Founder
Job Level
Leadership
Location
San Francisco, California, United States
Personality Overview

How PJ shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics PJ cares about

Digital Payments
As the Founder of Checkbook and a former VISA Chief Architect, his entire career is dedicated to replacing inefficient payment methods like paper checks with modern digital solutions.
Fintech Entrepreneurship
He is a serial founder, having started Checkbook, Noca Inc. , and Message Runner Inc. to solve specific problems in payments and technology, demonstrating a strong entrepreneurial drive.
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Career

Work history

1-2015
Founder
Checkbook
4-2012 - 10-2013
Ecommerce/IT Infrastructure Consultant
Yahoo
2008 - 2013
Founder
Noca Inc
12-2002 - 2007
Chief Architect
Visa
2000 - 2002
Founder
Message Runner Inc.
In the press

Media appearances

Candid Conversation with PJ Gupta Founder & CEO of Checkbook.io. Featured in YouTube
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Opening Up the Conversation Between Banks and Developers with PJ Gupta (Checkbook). Featured in YouTube
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Education
MS
The Ohio State University
BS
The Ohio State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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