PJ Gupta in

PJ Gupta

Commander · DISC type D
Founder at Checkbook
📍 San Francisco, California, United States

PJ Gupta is a serial entrepreneur and the Founder of Checkbook, aiming to modernize business payments. With deep expertise from his time as Chief Network Architect at VISA, he is passionate about improving payment efficiency. His colleagues have described him as an adaptable, capable, and outstanding leader. He holds both a BS and MS from The Ohio State University.

Originally from India, PJ has a global background, having lived in Belgium and worked in Tokyo before settling in Silicon Valley. He is driven by a passion for solving persistent problems in inefficient markets, a trait that has defined his entrepreneurial journey across multiple successful ventures over the past two decades.

Unique fact: He holds a patent for a method that determines an individuals credit score and worthiness by analyzing their social network graph.

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Experience
33 Years
Current Role
Founder
Job Level
Leadership
Location
San Francisco, California, United States
Personality Overview

How PJ shows up

Very Quick
Risk-Taker
Strong-Willed

They are not always relationship oriented. They take a lot of pride in personal achievements. They prefer to be the ones controlling the conversation or defining the terms.

Priorities

Topics PJ cares about

Digital Payments
As the Founder of Checkbook and a former VISA Chief Architect, his entire career is dedicated to replacing inefficient payment methods like paper checks with modern digital solutions.
Fintech Entrepreneurship
He is a serial founder, having started Checkbook, Noca Inc. , and Message Runner Inc. to solve specific problems in payments and technology, demonstrating a strong entrepreneurial drive.
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Career

Work history

1-2015
Founder
Checkbook
4-2012 - 10-2013
Ecommerce/IT Infrastructure Consultant
Yahoo
2008 - 2013
Founder
Noca Inc
12-2002 - 2007
Chief Architect
Visa
2000 - 2002
Founder
Message Runner Inc.
In the press

Media appearances

Candid Conversation with PJ Gupta Founder & CEO of Checkbook.io. Featured in YouTube
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Opening Up the Conversation Between Banks and Developers with PJ Gupta (Checkbook). Featured in YouTube
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Education
MS
The Ohio State University
BS
The Ohio State University
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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