Prabu Purushothaman in

Prabu Purushothaman

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Senior Director - Digital Experience & Platform at ServiceNow
📍 Bengaluru, Karnataka, India

Prabu is a Senior Director at ServiceNow, leading the Digital Experience & Platforms COE. With a background at Adobe and Citi, he excels in building digital business strategies and executing transformation plans. He holds an MBA from SCMHRD and a certification from Columbia Business School. Colleagues describe him as motivational, empathetic, and result-oriented.

Outside of his professional roles, Prabu is passionate about continuous learning, having recently completed an intensive 18-month academic program. His interests also extend to tracking retail trends and emerging technologies, as shown in his analysis of holiday shopping data for brands like Lego and Hot Wheels.

He has authored publications on creating digital experiences using emerging technologies like IoT, Facial Recognition, and Blockchain.

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Experience
18 Years
Current Role
Senior Director - Digital Experience & Platform
Job Level
Senior
Location
Bengaluru, Karnataka, India
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Prabu cares about

Digital Customer Experience
His entire career, from Adobe to Citi and now ServiceNow, has focused on building and leading teams to enhance the digital customer journey.
AI in Marketing
He has recently spoken about his enthusiasm for AI Agents that make marketers' lives easier and help deliver exceptional customer experiences.
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Career

Work history

3-2025
Senior Director - Digital Experience & Platform
ServiceNow
4-2022 - 3-2025
Director - Digital Experience COE
ServiceNow
8-2020 - 4-2022
Senior Vice President - Digital Analytics for APAC & EMEA
Citi
12-2016 - 8-2020
Practice Head - Digital Strategy & Consulting
Adobe
6-2015 - 11-2016
Senior Manager - Digital Marketing Consulting
Adobe
In the press

Media appearances

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Education
2005 - 2007
MBA
SCMHRD
1999 - 2003
Bachelor of Engineering (BEng)
PSG College of Technology
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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