Prachi Sharma in

Prachi Sharma

Questioner · DISC type c
Head - Creative, Content, Communication at CARS24
📍 New Delhi, Delhi, India

Prachi Sharma is the creative force leading brand, content, and communication at CARS24. She thrives on turning unconventional ideas into impactful campaigns, having expanded her role from public relations to overseeing all creative and branding initiatives. People who have worked with her describe her as innovative, focused, and collaborative.

Outside of her professional life, Prachi is an active individual who enjoys experimenting with dancing and mastering DIY home projects. She also has a penchant for binge-watching niche television shows that are too unique to easily explain.

She spearheaded an innovative "Moving Out of Home" (MOH) campaign, turning thousands of Zomato delivery bags in Bengaluru into mobile billboards for CARS24.

Read the full overview →
Experience
8 Years
Current Role
Head - Creative, Content, Communication
Location
New Delhi, Delhi, India
Personality Overview

How Prachi shows up

Price-Sensitive
Not Easily Convinced
Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to analyze every situation thoroughly.
 It is quite likely of them to ask for pricing or other concessions.

Priorities

Topics Prachi cares about

Innovative Marketing
Loves experimenting with unconventional marketing, such as using Zomato delivery bags as ad space to take the brand "where the city already moves. "
Human-Centric Branding
Believes that data without empathy is hollow and that "relatability is non-negotiable" for brands to connect with people's real experiences and truths.
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Career

Work history

12-2022
Head - Creative, Content, Communication
CARS24
11-2021 - 12-2022
Making Headlines for
apna
12-2017 - 11-2021
Senior Account Executive
Adfactors PR
5-2017 - 7-2017
Marketing Associate Intern
EY
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2019 - 2020
Post Graduation Diploma
MICA | The School of Ideas
2016 - 2018
PGDM
New Delhi Institute Of Management
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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