Prerna Sangal in

Prerna Sangal

Trailblazer · DISC type DI
Head of Marketing at ZigZag
📍 Delhi, India

Prerna is the Head of Marketing for Simba Beer and ZigZag Vodka, specializing in brand storytelling and consumer trends for the alco-bev industry. A Chartered Accountant and Nanyang Business School MBA graduate, she is described by colleagues as organized, determined, and results-oriented, with a unique financial-to-creative career trajectory.

She identifies as a storyteller and writer, with a passion for sustainable fashion, as evidenced by her publication on Indian artisans. In her downtime, Prerna enjoys the idea of a beach holiday, favoring linen and cotton fabrics. She also shows a keen interest in cultural events like art weekends and concerts.

Unique fact: Prerna made a significant career pivot from being a Chartered Accountant to a brand and marketing leader after completing her MBA.

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Experience
5 Years
Current Role
Head of Marketing
Job Level
Mid-senior
Location
Delhi, India
Personality Overview

How Prerna shows up

Values Relationships
Charismatic
Friendly But Fast

They respond better to a combination of speed and relationship. They are charming and have the ability to align others behind their decisions. They are more likely to be open to unproven but exciting technologies.

Priorities

Topics Prerna cares about

Brand Storytelling
Her professional headline is "Storyteller in general" and she emphasizes creating authentic campaigns, like Simba's "First Time" YouTube series, to connect with consumers.
Alco-bev Marketing
As marketing head for two distinct alcohol brands, she is deeply involved in navigating industry trends, including packaging innovation and targeting Gen Z consumers.
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Career

Work history

3-2024
Head of Marketing
ZigZag
7-2023
Head of Marketing
Simba
2-2022 - 1-2023
City Lead | Delhi NCR
Wabi Project
8-2019 - 11-2021
Regional Brand Manager
SC Johnson
10-2017 - 4-2018
E-commerce brand and business manager
Dressfolk
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2018 - 2019
Master of Business Administration - MBA
Nanyang Business School
2011 - 2014
Chartered Accountant
The Institute of Chartered Accountants of India
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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