Prof. Dr. Sabina Misoch

Researcher
DISC Type : Cs

Leitung Swiss Center for Care@Home at Berner Fachhochschule BFH

Bern, Berne, Switzerland

Overview

Prof. Dr. Sabina Misoch is a leading gerontologist and Head of the Swiss Center for Care@Home at Bern University of Applied Sciences. Her work focuses on healthy aging, digital health, and innovative care models. She holds a Ph. D. from the University of Karlsruhe and TU Berlin and has a background in psychology and sociology.

She is a published author and expert on qualitative research methods, but her most unique focus is on the acceptance of humanoid robots in eldercare.

Personality Overview

Self-Disciplined

Cost Conscious

Detail Oriented

Being observant comes to them naturally.  They are thorough and always follow a systematic approach. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Care at Home
As Head of the Swiss Center for Care@Home, she leads the development of innovative models that allow patients to receive treatment in their own homes.
Gerontechnology
Researches and publishes on how technology, from smart home solutions to AI, can support a self-determined life for older adults.
Robotics in Eldercare
Has a specific research interest in the emotional and practical acceptance of humanoid robots by older adults for assistance and exercise.

Media Appearances

Prof. has no verified media appearances

Work History

1-2026
Leitung Swiss Center for Care@Home at Berner Fachhochschule BFH
11-2024
Professorin und Altersforscherin at Berner Fachhochschule BFH
11-2014 - 8-2024
Leitung Institut für Altersforschung an der FHS St. Gallen, später fusioniert zur OST at OST – Ostschweizer Fachhochschule
9-2013 - 10-2014
Leitung des Instituts für Qualitative Sozialforschung at Self-employed
9-2010 - 8-2013
Juniorprofessorin at Universität Mannheim

Education

Promotion from Universität Karlsruhe & TU Berlin
Studium der Psychologie from Universität Heidelberg & Universität Karlsruhe

More Information

Social Presence :

Prographics :

Exp : 15 Location : Bern, Berne, Switzerland Job Level : N/A Designation : Leitung Swiss Center for Care@Home at Berner Fachhochschule BFH
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Insights For Selling To Prof. Dr. Sabina

During A Call Or A Meeting

DO's

  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself
  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Actively address their concerns around change, risk, and acceptance by users

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Prof. Dr. Sabina is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Prof. Dr. Sabina

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Prof. Dr. Sabina move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Prof. Dr. Sabina take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Prof. Dr. Sabina

Personality Compatibility


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