Pushpendra Singh

Critic
DISC Type : C

Co-Founder at Fabrito

Gurugram, Haryana, India

Overview

Pushpendra Singh is the Co-Founder of Fabrito, a B2B marketplace simplifying fabric sourcing. With over a decade of experience in the apparel and textile industry, he leverages his expertise from his B. Tech at The Technological Institute of Textiles & Sciences to address supply chain inefficiencies for fashion brands.

He demonstrates a deep passion for analyzing the textile industrys future, frequently sharing insights on topics ranging from sustainability to regional manufacturing disparities. His interests lie at the intersection of business strategy and innovating within the fashion ecosystem, following thought leaders like Harvard Business Review.

His startup, Fabrito, achieved over ₹6 crore in sales during its first year of operations.

Personality Overview

Objective Thinker

ROI Driven

Precise

They like to do things independently and don’t look for support from others.  They choose to analyze logically and value facts to emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Sustainable Fashion
Authored a post emphasizing that sustainability is a critical need for the fashion industry, not just a trend, highlighting the global textile waste crisis.
B2B Client Retention
Believes B2B companies should prioritize delivering exceptional service to existing customers over constantly acquiring new ones to achieve sustainable growth.
Apparel Sourcing
His entire career, including his current venture Fabrito, is focused on solving inefficiencies in apparel sourcing, costing, product development, and vendor management.

Media Appearances

How Fabrito Is Solving Supply Chain Woes For Garment Makers. Featured in Inc42

See Now

Fabrito secures funding to enhance its B2B fabric sourcing platform. Featured in Apparel Resources

See Now

Work History

10-2023
Co-Founder at Fabrito
8-2020 - 10-2023
Head Of Sourcing at Fashinza
9-2018 - 8-2020
Apparel PM at Li & Fung Limited
5-2016 - 9-2018
Senior Merchandiser at Triburg
7-2013 - 4-2016
Senior Merchandiser at Modelama Exports Pvt Ltd

Education

2007 - 2011
B.Tech from T.I.T.(Technological Institute of Textiles, MBA) Bhiwani
8-2007 - 7-2011
Bachelor of Technology - BTech from The Technological Institute of Textiles & Sciences

More Information

Social Presence :

Prographics :

Exp : 12 Location : Gurugram, Haryana, India Job Level : Leadership Designation : Co-Founder at Fabrito
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Insights For Selling To Pushpendra

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Make extra effort to not seem pushy or confrontational
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pushpendra is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Pushpendra

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Pushpendra move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Pushpendra take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Pushpendra

Personality Compatibility


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