Raúl Fresneda Martínez in

Raúl Fresneda Martínez

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Director General, Marketing at Würth España S.A.
📍 Barcelona, Catalonia, Spain

Raúl Fresneda Martínez is the Director General of Marketing at Würth España S. A. , where he has built a long-term career progressing through sales and divisional leadership roles. His experience is complemented by an MBA from Esade and a background as an Agricultural Engineer from the Universidad Politécnica de Madrid.

He has a notable background in the industrial sector, having also served as the Marketing Director for CASE IH at CNH Industrial, where he managed marketing for agricultural machinery.

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Experience
23 Years
Current Role
Director General, Marketing
Job Level
Mid-senior
Location
Barcelona, Catalonia, Spain
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Raúl cares about

B2B Marketing
Holds extensive experience leading marketing divisions for B2B companies like Würth España and CNH Industrial.
Career Progression
Demonstrates a history of internal growth, moving from sales management to a divisional director and ultimately to Director General of Marketing within the same company.
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Career

Work history

7-2016
Director General, Marketing
Würth España S.A.
6-2013 - 6-2016
Director de Marketing
Würth España S.A.
6-2011 - 5-2013
Director de División Madera
Würth España S.A.
4-2010 - 6-2011
Director de Marketing CASE IH
CNH Industrial
1-2010 - 3-2010
Jefe de ventas
Würth España S.A.
In the press

Media appearances

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Education
2005 - 2007
Master of Business Administration (M.B.A.)
Esade
1996 - 2003
Ingeniero Técnico Superior Agrónomo
Universidad Politécnica de Madrid
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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