Rafael Lozano

Critic
DISC Type : C

Marketing Director at Boeing

Seattle, Washington, United States

Overview

Rafael has no verified overview

Personality Overview

Critic

Information Seeker

ROI Driven

It is very likely that they will negotiate pricing or other important terms.  They prefer to do logical analysis and value evidence over emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Rafael has no verified topics they care about

Media Appearances

Rafael has no verified media appearances

Work History

8-2019
Marketing Director at Boeing
6-2017 - 7-2019
Lead Project Engineer at Boeing
11-2015 - 5-2017
Design Engineer at Boeing
8-2010 - 5-2012
Graduate Research Assistant at Georgia Institute of Technology
5-2009 - 8-2009
Weight Engineering at Boeing Commercial Airplanes

Education

2013 - 2016
Master of Business Administration (MBA) from UCLA Anderson School of Management
2010 - 2012
Master's from Georgia Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 12 Location : Seattle, Washington, United States Job Level : Mid-senior Designation : Marketing Director at Boeing
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Insights For Selling To Rafael

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Don’t forget to mention how you compare to competition on both features and pricing
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rafael is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Rafael

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Rafael move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Rafael take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Rafael

Personality Compatibility


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