Rainier T. de Ocampo, MBA

Visionary
DISC Type : Ds

Head of Marketing at Sienna Med Spa

Los Angeles, California, United States

Overview

Rainier is the EVP of Marketing at Solar Optimum, leveraging an MBA from Pepperdine and extensive experience to lead marketing strategy. He also serves as an Adjunct Professor at UCLA Extension and has co-founded two marketing agencies. Colleagues describe him as creative, intelligent, and a natural leader.

Rainier has a keen interest in professional basketball, particularly teams and figures associated with Los Angeles. He enjoys sharing insights from his teaching career and engaging with guest lecturers and students in his marketing courses at UCLAx. His work and education connect him to both LA and Chicago.

Unique fact: He was featured in a TV segment with his student at the time, former Los Angeles Lakers player Ron Artest (Metta World Peace).

Personality Overview

Objective Evaluator

Early Adopter

Direct & Assertive

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

AI in Marketing
Pioneered and teaches an "AI Powered Marketer" course at UCLAx, making him one of the first instructors to cover this topic for the university.
Renewable Energy
As a marketing leader at Solar Optimum, a top-ranked national solar installer, he is deeply involved in the clean energy and sustainability sector.
Supporting Entrepreneurs
Co-founded a marketing agency specifically focused on developing campaigns for minority- and female-owned businesses, demonstrating a passion for empowering new ventures.

Media Appearances

Rainier de Ocampo – Instructor - UCLA Extension. Featured in UCLA Extension

See Now

Work History

3-2022
Head of Marketing at Sienna Med Spa
8-2019 - 7-2022
Adjunct Professor of Marketing at California State University, Los Angeles - College of Business and Economics
6-2017
Adjunct Professor of Marketing at UCLA Extension
10-2015
EVP of Marketing at Solar Optimum
3-2014 - 10-2015
Director of Strategic Marketing at Coldwell Banker Residential Brokerage

Education

Master of Business Administration from Pepperdine Graziadio Business School
Promotional Marketing Certificate from The University of Chicago Graham School

More Information

Social Presence :

Prographics :

Exp : 27 Location : Los Angeles, California, United States Job Level : Mid-senior Designation : Head of Marketing at Sienna Med Spa
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Insights For Selling To Rainier

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Don't go over them unless you are left with no other option
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rainier is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Rainier

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Rainier move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Rainier take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Rainier

Personality Compatibility


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