Ramona Hazan

Examiner
DISC Type : cs

Founder at Ramona's

Welwyn Garden City, England, United Kingdom

Overview

Ramona Hazan is the founder of Ramonas Kitchen, the company behind RAMONAS, the UKs number one houmous brand. She built the business by adapting her familys traditional Mediterranean recipes, successfully scaling from her home kitchen to being stocked in most major supermarkets across the country.

Ramona is deeply passionate about authentic food and preserving her familys culinary heritage. She actively represents her brand at high-profile industry and media events. She also dedicates time to speaking at events focused on personal inspiration, connection, and reflection.

Her company recently won three gold medals and was named "Champion of the deli category" at The Grocers new product awards.

Personality Overview

Status Quo Seeker

Process Oriented

Unexpressive

They are thorough and always follow a systematic approach.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Authentic Mediterranean Food
Her company was founded on her family's traditional Mediterranean recipes, and she prides herself on using fresh, authentic ingredients in all RAMONA'S products.
Brand Building
Actively promotes her brand at major industry events, including the ITV Palooza and gatherings at the Palace of Westminster, to increase brand visibility and network.
Product Innovation
Her brand was recently recognized with multiple awards for new products and packaging, highlighting a focus on evolving and improving her food offerings.

Media Appearances

How RAMONA's Built a UK Food Empire. Featured in YouTube

See Now

Work History

8-2004
Founder at Ramona's
8-2004 - 8-2004
Owner, Ramona's Kitchen Ltd. at Ramona's Kitchen Ltd / Me Too! Foods

Education

Ramona has no verified education history

More Information

Social Presence :

Prographics :

Exp : 21 Location : Welwyn Garden City, England, United Kingdom Job Level : Leadership Designation : Founder at Ramona's
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Insights For Selling To Ramona

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ramona is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Ramona

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Ramona move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Ramona take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Ramona

Personality Compatibility


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