Rashika Saraswat
Login to view DISC.Rashika is the Senior Brand Manager for Kingfisher at United Breweries Ltd. , described as a dynamic professional with a sharp instinct for brand storytelling. An IIM Shillong graduate, her experience includes managing the Bingo! brand at ITC, where she focused on blending legacy with innovation through impactful campaigns.
She is passionate about creating emotional connections and cultural impact through her work. Rashika actively supports women in her field, participating as a panelist at major marketing events, and engages in community-focused social initiatives, demonstrating a commitment to building brands with purpose.
She spearheaded an innovative campaign for Bingo! Tedhe Medhe that utilized AI for creative content generation.
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