Rea-Joanne Zijp - van Iersel in

Rea-Joanne Zijp - van Iersel

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AI advies voor QA teams at Zijp QAI Solutions
📍 Maarssen, Utrecht, Netherlands

Rea-Joanne is the founder of Zijp QAI Solutions, where she applies her 16+ years of QA experience in the food industry to help teams implement AI. A graduate of Wageningen University, she is described by others as bright, enthusiastic, and driven.

Outside of work, she is a mother who thoughtfully relates the challenges of her sons learning process to her own work in simplifying complex topics. Her professional interests include organizations like the Dutch Food and Consumer Product Safety Authority (NVWA).

She recently launched a practical, "down-to-earth" workshop to help quality assurance professionals get more value from using AI in their daily work.

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Experience
16 Years
Current Role
AI advies voor QA teams
Location
Maarssen, Utrecht, Netherlands
Personality Overview

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Decision Approach
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Priorities

Topics Rea-Joanne cares about

AI for QA Teams
Her current venture focuses on helping food industry quality teams use AI practically and safely, providing tools and training suited for their specific needs.
Practical AI Training
Passionate about demystifying AI, she runs workshops addressing common user frustrations and focuses on practical applications over complex theory.
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Career

Work history

11-2025
AI advies voor QA teams
Zijp QAI Solutions
3-2018 - 9-2025
Consultant & Interim Kwaliteitszorg
KTBA People in Food
5-2014 - 10-2017
QA Manager
Yum! Restaurants International
6-2013 - 5-2014
QA & NPD manager
Yum! Restaurants International
7-2012 - 6-2013
Quality Engineer
Nutricia Advanced Medical Nutrition (Groupe Danone)
In the press

Media appearances

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Education
2001 - 2008
BSc and MSc
Wageningen University & Research
1995 - 2001
Atheneum
Trinitas College Heerhugowaard
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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