Rebecca Lovelock (nee Leese)

Energizer
DISC Type : I

Founder and Director at Bretom

Greater London, England, United Kingdom

Overview

Rebecca Lovelock is the Founder and Director of Bretom, a branding agency focused on a human-centric approach. With a background as a strategic consultant at Accenture and experience in client and business direction, she builds brands that connect more effectively with people. She holds a BSc from The University of Manchester.

Rebecca demonstrates a commitment to social impact through her companys pro-bono work. She has actively supported the charity Shivia, which works to empower families living in poverty, by contributing her firms expertise to enhance their brand identity and marketing communications.

Unique fact: Rebecca has applied her professional branding skills to help charities like Shivia evolve their brand identity to better empower people.

Personality Overview

Informal

Full Of Energy

Enthusiastic

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are always positive and upbeat, so take their promises with a pinch of salt. They are friendly, approachable and love to make new connections.

Topics They Care About

Human-Centric Branding
Her firm, Bretom, is founded on building brands that connect with people through a more human and authentic approach.
Employee Experience
She has led projects focused on helping organizations articulate their values and create an authentic and meaningful employee experience.
Supporting Social Causes
Provided pro-bono support for the charity Shivia, helping them with marketing communications and brand identity to empower people in poverty.

Media Appearances

Rebecca has no verified media appearances

Work History

4-2015
Founder and Director at Bretom
1-2014 - 4-2015
Business Director at TMP Worldwide UK
8-2013 - 12-2013
Client Director at TMP Worldwide UK
11-2006 - 7-2013
Director at Blackbridge Communications
8-2005 - 11-2006
Strategic consultant at Accenture

Education

BSc from The University of Manchester

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greater London, England, United Kingdom Job Level : Leadership Designation : Founder and Director at Bretom
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Insights For Selling To Rebecca

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be too formal, focus on building comfort and trust
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rebecca is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Rebecca

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Rebecca move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Rebecca take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Rebecca

Personality Compatibility


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