Rebecca Riffkin

Observer
DISC Type : ic

Strategic Marketing Manager at Cushman & Wakefield

Chicago, Illinois, United States

Overview

Rebecca has no verified overview

Personality Overview

Curious

Example Seeker

Value Driven

They often ask many questions and rely heavily on information and documentation.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Rebecca has no verified topics they care about

Media Appearances

Rebecca has no verified media appearances

Work History

5-2022
Strategic Marketing Manager at Cushman & Wakefield
10-2021 - 5-2022
Marketing Manager at Cushman & Wakefield
8-2019 - 10-2021
Senior Business Development Specialist at Cushman & Wakefield
1-2014 - 4-2016
Journalist at Gallup
5-2011 - 12-2013
Marketing Associate at AAAS

Education

2008 - 2011
B.A. from The George Washington University
1992 - 2007
Education details unavailable from Waterford School

More Information

Social Presence :

Prographics :

Exp : 13 Location : Chicago, Illinois, United States Job Level : Middle Designation : Strategic Marketing Manager at Cushman & Wakefield
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Insights For Selling To Rebecca

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Ask them questions to understand their needs better while staying affable
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rebecca is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Rebecca

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Rebecca move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Rebecca take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Rebecca

Personality Compatibility


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