Reuben Soares in

Reuben Soares

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Sales Lead - North America at Site App Pro
📍 Vancouver, British Columbia, Canada

Reuben Soares is a go-to-market leader in construction technology, known for building sales functions from the ground up. At Site App Pro, he founded the North American sales engine, establishing the company as Canadas #1 safety solution in under a year. He is certified in Frictionless Sales and Sales Enablement.

Outside of his sales leadership, Reuben is a mentor for SaaS professionals and has a keen interest in video content creation. Formerly a competitive cyclist in New Zealand, he now actively participates in professional networking events and workshops across North America, particularly in the Alberta and Calgary area.

Unique fact: He personally closed 96% of Site App Pros revenue while launching their entire North American go-to-market and partner strategy from scratch.

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Experience
4 Years
Current Role
Sales Lead - North America
Job Level
Junior
Location
Vancouver, British Columbia, Canada
Personality Overview

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Communication Style
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Priorities

Topics Reuben cares about

GTM Execution
He built the North American go-to-market motion for Site App Pro from zero, scaling it through direct and channel-led strategies.
Construction Safety
His work is focused on providing safety solutions to the construction industry, and he actively attends industry events like the Alberta Construction Safety Association conference.
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Career

Work history

12-2022
Sales Lead - North America
Site App Pro
12-2022 - 4-2025
Founding Account Executive (North America)
Site App Pro
11-2024
Growth Mentor
Pointer
11-2022 - 4-2025
Sales Account Executive
Comply Pro
3-2022 - 11-2022
Sales Development Representative
Ento
In the press

Media appearances

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Education

Reuben has no verified education history

Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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