Rey Madrid

Wildcard
DISC Type : csi

Vice President of Sales at Insco Distributing, Inc.

San Antonio, Texas, United States

Overview

Rey Madrid is the Vice President of Sales at Insco Distributing, Inc. , with an extensive history in the wholesale HVAC industry. His expertise covers sales management, market planning, and operations. He has held progressively senior roles at Insco, including Divisional and Regional Sales Manager, and attended the University of Phoenix.

Personality Overview

Requires Proof

ROI Driven

Curious But Skeptical

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

HVAC Sales Strategy
As VP of Sales for a major HVAC distributor, this is his core professional focus. He has deep experience in the industry and with major brands like Trane.
Sales Team Leadership
His career progression from Regional to Divisional to VP of Sales highlights his extensive experience in managing and developing sales teams across different territories.
Regional Recruitment
He actively uses his professional network to recruit talent for his company in key growth markets, including Dallas-Fort Worth and Oklahoma.

Media Appearances

Rey has no verified media appearances

Work History

4-2023
Vice President of Sales at Insco Distributing, Inc.
9-2018
Divisional Sales Manager at Insco Distributing, Inc.
10-2011
Regional Sales Manager at Insco Distributing, Inc.
4-2007 - 10-2011
Branch Manager at Goodman Manufacturing
4-1997 - 4-2007
Store Manager at The Home Depot

Education

1998 - 2002
Education details unavailable from University of Phoenix
1993 - 1996
Education details unavailable from Burges High

More Information

Social Presence :

Prographics :

Exp : 28 Location : San Antonio, Texas, United States Job Level : Senior Designation : Vice President of Sales at Insco Distributing, Inc.
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Insights For Selling To Rey

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Persuade objectively how your product will help them achieve their goals
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rey is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Rey

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Rey move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Rey take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Rey

Personality Compatibility


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