Rianna Croxford

Evaluator
DISC Type : csd

Correspondent in Washington at BBC News

London Area, United Kingdom

Overview

Rianna has no verified overview

Personality Overview

Thorough Evaluator

Fast But Analytical

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Rianna has no verified topics they care about

Media Appearances

Rianna has no verified media appearances

Work History

6-2022 - 8-2022
Correspondent in Washington at BBC News
11-2020 - 11-2020
Presenter, BBC 100 Women at BBC News
10-2020
Investigations Correspondent, BBC News and Current Affairs at BBC News
2-2018 - 7-2018
UK News Reporter at Financial Times
1-2018 - 5-2018
NCTJ Journalist at PA Media

Education

Bachelor’s Degree from University of Cambridge

More Information

Social Presence :

Prographics :

Exp : 1 Location : London Area, United Kingdom Job Level : N/A Designation : Correspondent in Washington at BBC News
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Insights For Selling To Rianna

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rianna is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Rianna

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Rianna move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Rianna take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Rianna

Personality Compatibility


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