Ricardo Amaral in

Ricardo Amaral

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Head of Banking & Expansion Latam | Brazil Country Manager at Wise
📍 São Paulo, São Paulo, Brazil

Ricardo Amaral is the Head of Banking & Expansion for Latam and Brazil Country Manager at Wise, driving the companys regional growth. With extensive experience from his time at Western Union, he specializes in launching financial products in complex markets. People who have worked with him describe him as a "high performer" with a "strong sense of integrity".

Having lived and studied in five different countries, Ricardo is highly adaptable and skilled in managing diverse cultural environments. This global perspective is a key asset in his professional life. During his university years, he participated in a project dedicated to helping entrepreneurs set up their businesses, showing an early interest in fostering growth.

Unique fact: He has successfully launched financial services products in highly regulated and complex countries, including Cuba.

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Experience
22 Years
Current Role
Head of Banking & Expansion Latam | Brazil Country Manager
Job Level
Mid-senior
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Ricardo cares about

Latam Fintech Growth
He is leading Wise's expansion in Latin America, establishing the São Paulo office as a new regional tech hub with plans to significantly grow the team.
Financial Innovation
He recently led the launch of new products like "Rende+" and full Pix integration for Wise in Brazil, and speaks at events on innovation and regulation.
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Career

Work history

4-2025
Head of Banking & Expansion Latam | Brazil Country Manager
Wise
1-2023 - 3-2025
Head of Digital Banking LACA | Head of Brazil Business
Western Union
2-2018 - 1-2023
Vice President & Bank Officer
Western Union
7-2017 - 2-2018
Country Director
Western Union
3-2015 - 7-2017
General Manager & Country Director
Western Union
In the press

Media appearances

Wise Appoints New Head of Banking for Latin America and Country Manager for Brazil. Featured in Wise Newsroom
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Wise Appoints Ricardo Amaral to Lead Brazil and Latin America. Featured in FintechNews.am
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Education
2012 - 2012
MBA Exchange Student
UCLA Anderson School of Management
2011 - 2011
Master of Business Administration (MBA)
IAE Business School
2000 - 2004
Bachelor
FGV - Fundação Getulio Vargas
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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