Ricardo Rocha, MD

Questioner
DISC Type : c

EVP and Global Head of Medical Affairs at Madrigal Pharmaceuticals

United States

Overview

Ricardo has no verified overview

Personality Overview

Cautious & Analytical

Price-Sensitive

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Ricardo has no verified topics they care about

Media Appearances

Ricardo has no verified media appearances

Work History

4-2026
EVP and Global Head of Medical Affairs at Madrigal Pharmaceuticals
5-2022
Head of Medical Affairs at Intellia Therapeutics, Inc.
1-2020 - 5-2022
Regional Medical Head, Latin America and Canada at Novartis
5-2019 - 11-2019
Head, US Clinical Development & Medical Affairs (a.i.) at Novartis
1-2017 - 12-2019
Vice President and Head, Cardiorenal and Metabolism Medical Unit at Novartis

Education

1998 - 2000
Postdoctoral Fellow from Harvard Medical School
1996 - 1998
Postdoctoral Fellow from New York Medical College

More Information

Social Presence :

Prographics :

Exp : 12 Location : United States Job Level : Leadership Designation : EVP and Global Head of Medical Affairs at Madrigal Pharmaceuticals
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Insights For Selling To Ricardo

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ricardo is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Ricardo

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ricardo move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Ricardo take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Ricardo

Personality Compatibility


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