Richard Heidt in

Richard Heidt

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Sr. Vice President, Commercial Sales at CORE Foodservice
📍 Tampa, Florida, United States

With over 35 years in the foodservice industry, Richard leads national commercial sales for CORE Foodservice. He is renowned for scaling HOPCO Foodservice Marketing from a single market into the largest independent sales agency in the U.S. Colleagues note he is a leader who “leads from the front.”

Beyond his executive role, Richard appears to enjoy networking and building relationships in less formal settings. He has attended premier sporting events like the BMW Championship with key business partners, suggesting an appreciation for golf and client engagement outside the office.

He successfully expanded his former company, HOPCO, from a small team into a 200-person organization spanning 9 states and 13 offices before its merger.

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Experience
36 Years
Current Role
Sr. Vice President, Commercial Sales
Job Level
Leadership
Location
Tampa, Florida, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Richard cares about

Scaling Businesses
He grew his previous company, HOPCO, from a single-market agency into the largest of its kind in the United States, showcasing deep expertise in organizational growth.
Sales Leadership
His career is defined by senior sales leadership roles, and he is described by colleagues as a leader who actively “leads from the front.”
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Career

Work history

1-2016
Sr. Vice President, Commercial Sales
CORE Foodservice
6-1999 - 1-2016
President
HOPCO Foodservice Marketing, a CORE Group company
7-1998 - 6-1999
Vice President
HOPCO Foodservice Marketing
1990 - 1998
Region Manager, Division Zone Manager, National Sales Manager
The Schwan Food Company
In the press

Media appearances

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Education

Richard has no verified education history

Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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