Richard Lira

Collaborator
DISC Type : is

Vice President at Rand Graphics at RAND Graphics

Wichita, Kansas, United States

Overview

Richard has no verified overview

Personality Overview

Example Driven

Appreciative

Good Listener

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  They are more likely to opt for solutions that are proven in the market. Scenarios where both sides can come out as winners appeal to them greatly.

Topics They Care About

Richard has no verified topics they care about

Media Appearances

Richard has no verified media appearances

Work History

1-2023
Vice President at Rand Graphics at RAND Graphics
5-2018 - 1-2023
General Manager at C2 Imaging
2-2007 - 4-2018
Sales Manager - Thomas Printworks /VP Visualogistics at Thomas Printworks
2-2004 - 1-2007
National Sales Manger at A&E - The Graphics Complex (Aquired by Thomas in 2007)
2-2000 - 1-2004
General Manager at BookPrint Express Division of ADR BookPrint

Education

Richard has no verified education history

More Information

Social Presence :

Prographics :

Exp : 25 Location : Wichita, Kansas, United States Job Level : Senior Designation : Vice President at Rand Graphics at RAND Graphics
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Insights For Selling To Richard

During A Call Or A Meeting

DO's

  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • Summarize the key points at the end of the conversation
  • Take time to make them feel comfortable before getting to the main pitch

DONT's

  • Don’t give the impression of being unproven or risky
  • Don’t get into excessive details unless prompted
  • Avoid unnecessary confrontation if it arises incidentally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Richard is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Richard

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Richard move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Richard take some risk or not?

  • They are unlikely to take many risks.

You And Richard

Personality Compatibility


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