Richard Silva in

Richard Silva

Commander · DISC type D
Senior Vice President of Technology & Data at Tandem Theory
📍 Denton, Texas, United States

Richard serves as the SVP of Technology & Data at Tandem Theory, where he leads the integration of CRM, web development, and data engineering. With over 20 years of experience, he architects enterprise-scale MarTech solutions for major brands like AT&T and Verizon. Colleagues have described him as a diligent and solution-oriented developer.

Beyond his corporate work, Richard is a hands-on builder and entrepreneur. He builds Jeeps, co-owns a marine repair business in North Texas, and is the founder of ShopTrack. i, a SaaS platform purpose-built for marine service centers. This reflects a deep interest in both mechanical work and technology.

He co-owns and operates Melvins Lakeside Services, a marine repair business honoring a family legacy of craftsmanship.

Read the full overview →
Experience
13 Years
Current Role
Senior Vice President of Technology & Data
Job Level
Leadership
Location
Denton, Texas, United States
Personality Overview

How Richard shows up

Risk-Taker
Decisive
Very Quick

They are very proud of what they do. They like to act fast and expect others to do the same. They are not focused on building rapport and relationships.

Priorities

Topics Richard cares about

Data-Driven Marketing
He focuses on building analytics and propensity models that prove incremental revenue impact, not just measure performance metrics for clients like Capital One and Dell.
Scaling Tech Teams
His current role involves integrating and growing critical delivery functions like CRM, web development, and data engineering to foster cross-functional collaboration and innovation.
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Career

Work history

6-2025
Senior Vice President of Technology & Data
Tandem Theory
2-2025
Founder
ShopTrack.it
9-2021
Co-Owner & Operator
Melvin's Lakeside Services
4-2021 - 6-2025
Principal Architect
Credera
11-2017 - 4-2021
Vice President of Marketing Technology
Javelin Agency
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2002 - 2004
Computer Information Systems
Devry
1992 - 1995
Education details unavailable
New Mexico Military Institue
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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