Rick Bradberry in

Rick Bradberry

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Executive Partner, Principal Analyst, Advisor - CEO, CRO, CSO, CMO at Forrester
📍 Tampa, Florida, United States

Rick Bradberry is an Executive Partner and Principal Analyst at Forrester, specializing in advising C-level executives on revenue growth. With a history as a CRO and CMO, he has expertise in scaling SaaS companies, leading two to successful exits. He holds an MBA from Indiana University and is Pragmatic Marketing Certified.

Outside of his executive roles, Rick shows a keen interest in entrepreneurship and business ownership models, even discussing private equity investments with his teenage son. He is a published author on topics related to business travel contracts and ethical considerations, demonstrating deep industry knowledge.

Unique fact: Rick recently discovered that Googles Gemini AI created a summary of his own Forrester research blogs, highlighting his work on the "New B2B Sales Supercycle. "

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Experience
21 Years
Current Role
Executive Partner, Principal Analyst, Advisor - CEO, CRO, CSO, CMO
Job Level
Leadership
Location
Tampa, Florida, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Rick cares about

AI in GTM
As a principal analyst at Forrester, he researches and advises on the application of AI for go-to-market strategies, a topic he frequently posts about.
RevTech & CRM
His headline includes "RevTech" and he has posted analysis on the evolving CRM landscape, specifically the shift between platforms like Salesforce and Microsoft Dynamics.
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Career

Work history

8-2021
Executive Partner, Principal Analyst, Advisor - CEO, CRO, CSO, CMO
Forrester
2020 - 2022
Member
NACD (National Association of Corporate Directors)
2019 - 2021
CRO | Chief Revenue Officer
Trellance
3-2018 - 8-2019
CMO | Chief Marketing Officer & Head of Sales Operations and Enablement
Community Brands
2015 - 2018
CMO | Chief Marketing Officer
Transflo
In the press

Media appearances

Rick Bradberry – Analyst Bio. Featured in Forrester
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Rick Bradberry – Forrester Research Blog Author Page. Featured in Forrester
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Education
Bachelor of Arts (BA)—Political Science
UCLA
Master of Business Administration (MBA)
Indiana University Bloomington
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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