Rick Pedram

Questioner
DISC Type : c

Director of Food & Beverage Operations at Boyd Gaming

Albuquerque-Santa Fe Metropolitan Area, United States

Overview

Rick has no verified overview

Personality Overview

Cautious & Analytical

Not Easily Convinced

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Rick has no verified topics they care about

Media Appearances

Rick has no verified media appearances

Work History

3-2025
Director of Food & Beverage Operations at Boyd Gaming
12-2023 - 4-2025
Director of Food & Beverage Operations at Twin Arrows Navajo Casino Resort (A property of Navajo Nation Gaming Enterprise)
6-2020 - 7-2023
President - Chief Executive Officer at Santa Fe Dining, Inc.
12-2016 - 4-2020
Director of Food Beverage Operations at Ballard Hospitality Consultants - Outstanding Management Group
11-2015 - 12-2016
Director of Food and Beverage at Eldorado Hotel & Spa

Education

1983 - 1985
Master's degree from Tulane University
1979 - 1983
Bachelor of Applied Science (B.A.Sc.) from University of Southwestern Louisiana

More Information

Social Presence :

Prographics :

Exp : 37 Location : Albuquerque-Santa Fe Metropolitan Area, United States Job Level : Mid-senior Designation : Director of Food & Beverage Operations at Boyd Gaming
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Insights For Selling To Rick

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rick is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Rick

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rick move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Rick take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Rick

Personality Compatibility


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