Rick Rogala

Enthusiast
DISC Type : i

President and General Manager at WBNS-TV

Columbus, Ohio Metropolitan Area, United States

Overview

Rick has no verified overview

Personality Overview

Optimistic

Amiable & Agreeable

Non-Confrontational

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Rick has no verified topics they care about

Media Appearances

Rick has no verified media appearances

Work History

3-2024
President and General Manager at WBNS-TV
12-2019 - 3-2024
President and General Manager WATN -TV | WLMT-TV at TEGNA
10-2013 - 12-2019
President and CEO at Bespoke Media Group
7-2009 - 10-2013
Senior Vice President at Nexstar Broadcasting Group
11-2007 - 7-2009
Vice President and General Manager at WCMH-TV

Education

1978 - 1982
Bachelor of Science in Communication from Ohio University

More Information

Social Presence :

Prographics :

Exp : 38 Location : Columbus, Ohio Metropolitan Area, United States Job Level : Senior Designation : President and General Manager at WBNS-TV
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Insights For Selling To Rick

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Compliment them about their personality if you get a chance
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rick is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Rick

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Rick move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Rick take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Rick

Personality Compatibility


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