Rishabh A.

Judge
DISC Type : Dc

Product Lead, Growth at SquareCX

Canada

Overview

Rishabh is an AI product builder and growth marketing leader with a multi-disciplinary background in engineering, product management, and UX design. Currently the Product Lead at SquareCX, he has a Masters degree from Saint Marys University. Colleagues describe him as dynamic with out-of-the-box ideas.

Outside of his primary roles, Rishabh is passionate about fostering new ventures, volunteering at the Creative Destruction Lab to help early-stage founders with growth strategy. He also dedicates time to education as an Adjunct Professor, teaching marketing and AI business applications to undergraduate students.

He won first prize in a startup pitch competition for an influencer marketing platform he developed.

Personality Overview

Quality Focused

Features Driven

Objective Thinker

More than the product, they care about the impact of the product.  They prefer to be the ones controlling the conversation or defining the terms. They take a lot of pride in personal achievements.

Topics They Care About

AI Product Development
He is currently building and managing an AI-powered customer experience platform at SquareCX and has a strong focus on creating AI-fluent products.
Growth Marketing
His experience includes executing a strategic growth plan that achieved record revenues and he has a proven track record of optimizing marketing funnels and media.
Startup Mentorship
As a volunteer at Creative Destruction Lab, he facilitates workshops and advises early-stage founders on growth strategy, customer discovery, and investor presentations.

Media Appearances

Rishabh has no verified media appearances

Work History

6-2023
Product Lead, Growth at SquareCX
1-2024
Adjunct Professor of Marketing (Part-time) at Mount Saint Vincent University
2-2021 - 4-2023
Product & Growth Manager at Case Design/Remodeling Halifax
2-2021 - 4-2023
Product & Growth Manager at Archadeck of Nova Scotia
10-2019 - 7-2020
Volunteer at Creative Destruction Lab

Education

2019 - 1-2021
Master's degree from Saint Mary's University
B.Tech from Guru Gobind Singh Indraprastha University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Canada Job Level : N/A Designation : Product Lead, Growth at SquareCX
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Insights For Selling To Rishabh

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not spend too much time focusing on product tech or features
  • Don’t take too much time in sending them information if they ask for any
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rishabh is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Rishabh

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Rishabh move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Rishabh take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Rishabh

Personality Compatibility


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