Rob Betts

Doer
DISC Type : ds

Chief Executive Officer at Marketing Options

Miamisburg, Ohio, United States

Overview

Rob Betts is the CEO of Marketing Options, a B2B agency specializing in marketing for industrial and manufacturing companies. He focuses on transforming complex products into clear market positions that drive revenue growth in technical industries. Colleagues describe him as forward-thinking, detail-oriented, and a hard worker.

Rob is a vocal supporter of American manufacturing, frequently expressing his pride and gratitude for the sectors innovation and contributions to the nations strength. His professional interests include creative and digital marketing strategy, following industry leaders like Adobe and Ad Age.

He is actively building strategies to adapt his clients web presence for the rise of AI-powered search results.

Personality Overview

Deliberate Doer

Fast-paced

Strategic Planner

They exhibit a rare combination of being result-oriented but patient at the same time.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Industrial Marketing
His agency is dedicated to helping industrial and manufacturing companies navigate long sales cycles and highly technical buying decisions.
American Manufacturing
He frequently posts about his passion for American manufacturing, celebrating its role in innovation and building a better future.
AI in Search
He is proactively developing strategies beyond traditional SEO to prepare for the impact of AI on search results, indicating a forward-looking mindset.

Media Appearances

Rob has no verified media appearances

Work History

11-2025
Chief Executive Officer at Marketing Options
1-2020
President & Creative Director at Marketing Options
7-2016 - 9-2022
Digital Product Owner at CareSource
8-2007 - 7-2016
Digital Creative Manager at Winsupply
1-1995 - 8-2007
Web Designer at AT&T

Education

1991 - 1993
Certification from The Modern College of Design
1989 - 1991
Vocational from MVCTC

More Information

Social Presence :

Prographics :

Exp : 33 Location : Miamisburg, Ohio, United States Job Level : Leadership Designation : Chief Executive Officer at Marketing Options
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Insights For Selling To Rob

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rob is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Rob

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Rob move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Rob take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Rob

Personality Compatibility


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