Rob Lee

Observer
DISC Type : ci

Co-Founder at Choose Your Horizon

Los Angeles Metropolitan Area, United States

Overview

Rob Lee is the Co-Founder of Choose Your Horizon, leveraging his extensive background in business development and operations from the health and wellness sector. His experience includes director-level positions at Lifes2good. He holds a Post Graduate Diploma from the Irish Management Institute.

Rob is fundamentally driven by a passion for helping people and advancing mental health solutions. He finds motivation in the positive feedback from clients and actively shares his companys mission to help as many individuals as possible with addiction recovery through modern telehealth platforms.

He was a featured guest on entrepreneur David Meltzers podcast to discuss the future of telehealth in addiction recovery.

Personality Overview

Example Seeker

Assertive

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Mental Health Advocacy
Co-founded a company focused on making addiction recovery more accessible, stating that helping people is his primary passion.
Telehealth Innovation
Appeared on a podcast to discuss the significant role and future of telehealth in the field of addiction recovery, showcasing his forward-thinking approach.
Startup Fundraising
Actively communicates with and secures funding from angel investors to grow his company and expand its impact.

Media Appearances

The Telehealth CEO Taking On Big Rehab with a Radical Approach – Interview with Rob Lee, Co‑Founder of Choose Your Horizon. Featured in YouTube

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Choose Your Horizon Announces Public Investment Opportunity to Transform Mental Healthcare. Featured in PR Newswire

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Work History

11-2021
Co-Founder at Choose Your Horizon
1-2018
Director, Business Development & Operations at Lifes2good
1-2018 - 1-2020
Director of Operations And Business Development at Amberen
6-2014 - 12-2017
Operations Manager, North America at Lifes2good
12-2013 - 12-2017
Operations Manager at Viviscal Hair Growth Program

Education

2013 - 2015
Post Graduate Diploma from Irish Management Institute
2011 - 2012
Bachelor's degree from Prifysgol Cymru Y Drindod Dewi Sant / University of Wales Trinity Saint David

More Information

Social Presence :

Prographics :

Exp : 12 Location : Los Angeles Metropolitan Area, United States Job Level : Leadership Designation : Co-Founder at Choose Your Horizon
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Insights For Selling To Rob

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rob is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Rob

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Rob move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Rob take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Rob

Personality Compatibility


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