Robbie Burton

Wildcard
DISC Type : cis

Chief Sales Officer at Thought Catalog

Los Angeles, California, United States

Overview

Robbie has no verified overview

Personality Overview

ROI Driven

Friendly But Slow

Curious But Skeptical

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Robbie has no verified topics they care about

Media Appearances

Robbie has no verified media appearances

Work History

1-2017
Chief Sales Officer at Thought Catalog
1-2014 - 12-2016
VP Sales at Thought Catalog
1-2014
Partner at The Thought & Expression Co.
5-2012 - 12-2016
Co-Founder at SuperVague
5-2009 - 12-2013
Senior Account Executive at Flavorpill

Education

2004 - 2008
BA from Middlebury College
2000 - 2004
Business from Oak Park River Forest HS

More Information

Social Presence :

Prographics :

Exp : N/A Location : Los Angeles, California, United States Job Level : N/A Designation : Chief Sales Officer at Thought Catalog
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Insights For Selling To Robbie

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Focus on immediate action-items rather than the larger goals
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don't ask them to move fast, let them take their time and digest all the information
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robbie is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Robbie

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Robbie move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Robbie take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Robbie

Personality Compatibility


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