Robert J. Lee

Evaluator
DISC Type : Dcs

Corporate VP, Head of Global Business Development and Strategic Partnerships at KRAFTON Inc.

Seoul, South Korea

Overview

As Corporate VP at KRAFTON, Robert J. Lee leads global business development, drawing on two decades of experience from senior roles at Activision Blizzard and Amazon. People who have worked with him describe him as philosophically balanced, thoughtful, decisive, and brilliant. He studied Global Business and Sustainable Strategy at Harvard Business School Executive Education.

Beyond his corporate role, Robert has a strong academic interest in complex social topics. His work includes a publication titled "The Black Korean Conflict, " which aligns with his Master of Arts and PhD Candidacy at UC Irvine, showcasing a deep intellectual curiosity outside the gaming industry.

Unique fact: He authored a publication on "The Black Korean Conflict, " reflecting his deep interest in sociocultural dynamics.

Personality Overview

Quality Focused

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Global Gaming Strategy
His role focuses on establishing KRAFTON as a creator of masterpieces for the global gaming market. He actively analyzes industry shifts, competition, and design constraints.
Strategic Partnerships
A core function of his roles at KRAFTON, Activision Blizzard, and Amazon. He is recognized for his skilled demeanor in balancing relationships and complex deals.
Game Prototyping
He has led multiple prototyping cycles and is focused on effective decision-making in early-stage game development to avoid extending timelines without clarity.

Media Appearances

Robert has no verified media appearances

Work History

9-2024
Corporate VP, Head of Global Business Development and Strategic Partnerships at KRAFTON Inc.
11-2022 - 8-2024
Managing Director at Activision Blizzard
7-2021 - 11-2022
Board Of Directors at Amazon
9-2020 - 11-2022
Head of Strategy and Corporate Business Development at Amazon
4-2020 - 8-2020
Principal, Corporate Business Development at Amazon

Education

Global Business and Sustainable Strategy from Harvard Business School Executive Education
Master of Arts - MA | PhD Candidacy from UC Irvine

More Information

Social Presence :

Prographics :

Exp : 27 Location : Seoul, South Korea Job Level : Senior Designation : Corporate VP, Head of Global Business Development and Strategic Partnerships at KRAFTON Inc.
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Insights For Selling To Robert J.

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robert J. is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Robert J.

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Robert J. move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Robert J. take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Robert J.

Personality Compatibility


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