Robert Locke

Evaluator
DISC Type : dcs

Growth Board member & Advisor at CI&T

San Francisco Bay Area, United States

Overview

Robert is a five-time CEO and Fortune 500 executive with deep expertise in AI, enterprise software, and strategic growth. A graduate of the University of California, Berkeley, he is known for building high-performing teams with a values-driven management style. He also holds a private pilot license and multiple patents in artificial intelligence.

Outside of his executive roles, Robert maintains a strong connection to his alma mater, serving on the Advisory Board for the Haas School of Businesss Garwood Center for Corporate Innovation. His passion for aviation is demonstrated by his certification as a private pilot, reflecting a dedication to mastering complex skills.

Robert holds a patent for an AI-driven building management system designed for unified, agent-based control of various building subsystems.

Personality Overview

Fast But Analytical

Thorough Evaluator

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

AI in Data Centers
As President & CSO at Phaidra, he led the company's strategic pivot to focus on using AI to improve efficiency and stability in data centers and other industrial settings.
Corporate Innovation
He serves on the Advisory Board for UC Berkeley's Garwood Center for Corporate Innovation, which focuses on the challenges of innovating within large enterprises.
Enterprise Leadership
As a five-time CEO and Fortune 500 executive, he has a long track record of creating value and leading growth in venture-backed and large-scale companies.

Media Appearances

Robert has no verified media appearances

Work History

2-2024
Growth Board member & Advisor at CI&T
8-2023
Strategic Advisor at Phaidra
6-2022 - 8-2023
President & Chief Strategy Officer at Phaidra
6-2022
Retail AI Council Advisor at Coresight Research
8-2021 - 3-2022
Board Observer at Phylagen

Education

Bachelor's Degree from University of California, Berkeley

More Information

Social Presence :

Prographics :

Exp : 18 Location : San Francisco Bay Area, United States Job Level : N/A Designation : Growth Board member & Advisor at CI&T
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Insights For Selling To Robert

During A Call Or A Meeting

DO's

  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Be prepared for comments or questions that are critical of your product or your claims
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robert is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Robert

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Robert move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Robert take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Robert

Personality Compatibility


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